House of Farewell Pelgrimshof

Project Overview

Verbeek Asset Finance provided advisory services to Pelgrimshof in securing the financing for their first location and the startup of their business. We started with case consultancy and further deepened the business plan, financial forecasts and strategy. Pelgrimshof is a unique concept in the funeral industry, where the private chain focuses on offering a complete and personalized farewell experience. Over the coming years, Pelgrimshof plans to open several locations, with the goal of offering large-scale, yet intimate and personal funeral services.

Financing Solution

Verbeek Asset Finance arranged a tailored financing solution for Pelgrimshof, including the necessary funding for the opening of their first location and the startup of operations. This financing structure was designed to support the realization of their unique concept in the funeral industry. It also ensures sufficient liquidity for the further rollout and growth of the business.

Unique Financing Feature

Obtaining financing for a start-up in an industry dominated by 2 large, nationally operating, players is challenging. By thinking along with the entrepreneurs from the concept business plan and presenting detailed forecasts with different scenarios, we succeeded in finding a financier who dared to step in before the operational phase had started and before the building was fully delivered.

Case Consultancy

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Project Progress & Market Opportunity

The funeral home Pelgrimshof is now operational and will appeal to a wide audience due to its unique position and distinctive appearance and will thus continue to grow into a successful enterprise. The value creation that arises from this market position can be used for further growth, for which various new locations are already in scope.

Summary

Through our tailored financing solutions and strategic advice, Pelgrimshof has gained the necessary financial foundation and insights to fund their first location and initiate operations. We continue to advise them as they take the next steps toward further growth.

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